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Micro Center is a nationwide computer and electronics retailer that designs each of its stores using extensive research into customer behavior, feedback and shopping trends, resulting in layouts that emphasize hands-on product interaction a
"Micro Center differentiates itself through deep in-store inventory (25,000+ items), dedicated tech-support counters, store layouts designed from customer research emphasizing hands-on product interaction, exclusive Micro Center branded products priced lower than comparable name-brand items, price-matching policy, expert staff accessibility, regular publication of tech news, buying guides, tutorials and benchmarks, and the ability for customers to build and troubleshoot PCs directly in the store. Customer sentiment consistently highlights friendly and knowledgeable service, fair and reasonable pricing, and strong overall value."
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